The Oakland Motor Car Company, founded in 1907 in Pontiac, Michigan, produced solid, medium-priced cars that became a General Motors (GM) division in 1909, positioned above Chevrolet but below Oldsmobile. Vintage Oakland cars featured innovations like DuPont's Duco paint and reliable 6-cylinder engines, but quality issues and the success of their own "companion car," the Pontiac (introduced in 1926), led to Oakland's discontinuation in 1931, with the brand evolving into the Pontiac division.

Key Characteristics of Vintage Oakland Cars

Early Years (Pre-GM): Began with two-cylinder engines, quickly moving to four-cylinder models like the popular Model 40.

GM Era (1909-1920s): Positioned as a step up from Chevy, known for sturdy construction and features like the first use of Duco paint.

Mid-1920s: Introduced reliable L-head six-cylinder engines (like in the 6-54A) and modern features, improving sales.

Late Models (1920s-1930s): Featured sleek designs, four-wheel brakes, and were known for durability, even used in taxis.

Transition to Pontiac: GM's "companion car" strategy led to the introduction of the more affordable Pontiac in 1926, which quickly overshadowed Oakland, leading to its discontinuation in 1931.