Hershey's Bites were bite-sized, unwrapped versions of popular candies (like Reese's, Kit Kat, Rolo, York) discontinued around 2007-2008, primarily due to being deemed a choking hazard for young children, despite being a generally appealing concept that included milk chocolate pretzels too. These chocolatey nuggets, introduced in the early 2000s, offered a convenient, shareable format but faced being pulled from shelves due to safety concerns, with some versions replaced by similar concepts like Reese's Swoops before those were also discontinued.
What They Were: Small, unwrapped, bite-sized candies. Included varieties like Hershey's, Reese's Peanut Butter, Kit Kat, Rolo, and York Peppermint Patty. Also featured pretzel-based versions (milk or white chocolate covered).
Why They Were Discontinued:
Choking Hazard: The primary reason cited was that the small, round shape posed a choking risk, especially for young children.
Timing: The entire Bites line was phased out around 2007-2008, with Reese's Bites specifically noted as discontinued in 2007.