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Uncle Ben’s Rice Bowls


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"Uncle Ben's" as a brand name was discontinued in 2020 and rebranded to Ben's Original in 2021. As a result, older, branded "Uncle Ben's" products—including various ready-to-eat rice, rice bowls, and pouches—are listed as discontinued, with many older listings indicating expiration dates around 2021-2022.

Key Details on Discontinued/Rebranded Products:

Rebranding: In response to discussions regarding racial stereotypes, Mars Inc. dropped the "Uncle" title and the brand's logo, replacing it with "Ben's Original".

Discontinued Items: Several specific "Uncle Ben's" labeled items, such as the 8.5oz and 8.8oz Ready Rice bags (Jambalaya, Spanish, Roasted Chicken), are frequently listed on secondary markets as "discontinued logo" items.

Product Evolution: While the brand rebranded to Ben's Original, some consumers have noted that specific, older product formulations or, in some cases, product lines may no longer be available under the new branding.